ATTRITION SCORE
In a competitive financial environment, where attracting a new customer is much more costly than maintaining one and expanding his/her portfolio, we provide you with advanced business attrition models so as to deliver you a strong portfolio management tool.
Based on data of the recent customer's history and behavior, the Attrition Model indicates the probability of a customer to become 'attrited', that is to cancel one of his/her products. The implementation of the best strategy based on our Attrition Score ensures maintaining the ongoing relationship with customers and developing loyalty. In this context, we can propose a number of techniques so as to ensure a long lasting customer relationship.